Clancy, K. J., & Lloyd, D. W. (1999). Uncover the hidden power of television programming: And get the most from your advertising budget. Sage.
Chicago Style (17th ed.) CitationClancy, Kevin J., and David W. Lloyd. Uncover the Hidden Power of Television Programming: And Get the Most from Your Advertising Budget. Thousand Oaks, Calif: Sage, 1999.
MLA (9th ed.) CitationClancy, Kevin J., and David W. Lloyd. Uncover the Hidden Power of Television Programming: And Get the Most from Your Advertising Budget. Sage, 1999.
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