Omslagsbillede

Cases in advertising and communications management

Bibliografiske detaljer
Hovedforfatter: Greyser, Stephen A.
Andre forfattere: Kopp, Robert J.
Format: Bog
Sprog:engelsk
Udgivet: Englewood Cliffs, N.J. Prentice-Hall c1992.
Udgivelse:3rd ed.
Fag:
Advertising > Management > United States > Case studies.
Advertising > Communication systems > United States > Case studies.