Communicating globally an integrated marketing approach

Communicating globally an integrated marketing approach

Alle Versionen (2)
Bibliographische Detailangaben
1. Verfasser: Schultz, Don E.
Weitere Verfasser: Kitchen, Philip J.
Format: Buch
Sprache:English
Veröffentlicht: Lincolnwood, Ill. NTC Business Books c2000.
Schlagworte:
Export marketing.
Export marketing > Management.
Communication, International.
Export marketing > Case studies.