Analyzing decision making metric conjoint analysis

Analyzing decision making metric conjoint analysis

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Louviere, Jordan J. (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Newbury Park, California Sage [1988]
Sraith:Sage university papers. Quantitative applications in the social sciences 67
Ábhair:
Consumer behavior > Mathematical models.
Conjoint analysis (Marketing).
Decision-making > Mathematical models.