Marketing information products and services a primer for librarians and information professionals

Marketing information products and services a primer for librarians and information professionals

Bibliographic Details
Other Authors: Jain, Abhinandan, Jambhekar, Ashok, Rao, T.P. Rama
Format: Book
Language:English
Published: Ottawa International Development Research Center 1999.
Subjects:
Information services > Marketing > Handbooks, manuals, etc.
Marketing > Management > Handbooks, manuals, etc.
Product management > Handbooks, manuals, etc.
Information resources management > Handbooks, manuals, etc.