APA način citiranja (7. izdanje)

Chapman, M. R. (2003). In search of stupidity: Over 20 years of high-tech marketing disasters. Apress.

Čikaški stil citiranja (17. izdanje)

Chapman, Merrill R. In Search of Stupidity: Over 20 Years of High-tech Marketing Disasters. Berkeley, Calif: Apress, 2003.

MLA način citiranja (9. izdanje)

Chapman, Merrill R. In Search of Stupidity: Over 20 Years of High-tech Marketing Disasters. Apress, 2003.