Chapman, M. R. (2003). In search of stupidity: Over 20 years of high-tech marketing disasters. Apress.
Dyfyniad Arddull ChicagoChapman, Merrill R. In Search of Stupidity: Over 20 Years of High-tech Marketing Disasters. Berkeley, Calif: Apress, 2003.
Dyfyniad MLAChapman, Merrill R. In Search of Stupidity: Over 20 Years of High-tech Marketing Disasters. Apress, 2003.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.