The radio & television commercial

Bibliografische gegevens
Hoofdauteur:	Book, Albert C.
Andere auteurs:	Brady, Frank R., Cary, Norman D., Tannenbaum, Stanley I.
Formaat:	Boek
Taal:	English
Gepubliceerd in:	Lincolnwood, Ill. NTC Business Books c1996.
Editie:	3rd ed.
Onderwerpen:	Broadcast advertising > United States. Radio advertising > United States. Television advertising > United States.