Strategy winning in the marketplace core concepts, analytical tools, cases

Strategy winning in the marketplace

ग्रंथसूची विवरण
मुख्य लेखक: Thompson, Arthur A.
अन्य लेखक: Gamble, John E., Strickland, A. J.
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: Boston, Mass. McGraw-HIll/Irwin c2006.
संस्करण:2nd ed.
विषय:
Strategic planning.
Industrial management.
Conglomerate corporations > Management.
Strategic planning > Case studies.