Style de citation APA (7e éd.)

Peter, J. P., & Olson, J. C. (2008). Consumer behavior and marketing strategy (8th ed.). McGraw-Hill.

Style de citation Chicago (17e éd.)

Peter, J Paul, et Jerry C. Olson. Consumer Behavior and Marketing Strategy. 8th ed. Boston: McGraw-Hill, 2008.

Style de citation MLA (9e éd.)

Peter, J Paul, et Jerry C. Olson. Consumer Behavior and Marketing Strategy. 8th ed. McGraw-Hill, 2008.