Consumer behavior and marketing strategy

Bibliographic Details
Main Author: Peter, J Paul
Other Authors: Olson, Jerry C. 1944-
Resource Type: Book
Language:English
Published: Boston McGraw-Hill c2008.
Edition:8th ed.
Subjects:

UP Cesar E.A. Virata School of Business (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
B-36519 HF 5415.3 / P48 2008 Regular Circulation On-Shelf