APA (7th ed.) Citation

Best, R. J. (2005). Market-based management: Strategies for growing customer value and profitability (4th ed.). Pearson/Prentice Hall.

Chicago Style (17th ed.) Citation

Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 4th ed. Upper Saddle River, N.J: Pearson/Prentice Hall, 2005.

MLA (9th ed.) Citation

Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 4th ed. Pearson/Prentice Hall, 2005.