Cases on marketing management in the Philippine setting teaching notes accompanying ...

Cases on marketing management in the Philippine setting teaching notes accompanying ...

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Manylion Llyfryddiaeth
Awduron Eraill: Gutierrez, Ben Paul B.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Diliman, Quezon City University of the Philippines Press c2004.
Pynciau:
Marketing > Management > Philippines > Case studies.
Marketing > Decision making > Philippines > Case studies.