Global marketing management

Global marketing management

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Bibliografiske detaljer
Hovedforfatter: Kotabe, Masaaki
Andre forfattere: Helsen, Kristiaan
Format: Bog
Sprog:English
Udgivet: Hooken, N.J. Wiley c2004.
Udgivelse:3rd ed.
Fag:
Export marketing > Management.
International business enterprises > Management.