Services marketing in Asia managing people, technology and strategy

Services marketing in Asia managing people, technology and strategy

Show all versions (2)
书目详细资料
主要作者: Lovelock, Christopher
其他作者: Wirthz, Jochen, Keh, Hean Tat
格式: 图书
语言:English
出版: Singapore Prentice Hall/Pearson Education c2002.
主题:
Service industries > Marketing. > Asia.
Professions > Asia > Marketing.