Formulation, implementation, and control of competitive strategy

Formulation, implementation, and control of competitive strategy

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Detalhes bibliográficos
Autor principal: Pearce, John A.
Outros Autores: Robinson, Richard B.
Formato: Livro
Idioma:English
Publicado em: Boston McGraw-Hill/Irwin c2003.
Edição:8th ed.
Assuntos:
Strategic planning.
Strategic planning > Case studies.