Business-to-business marketing a strategic approach

Detalles Bibliográficos
Autor Principal:	Morris, Michael H.
Outros autores:	Pitt, Leyland F., Honeycutt, Earl D.
Formato:	Libro
Idioma:	English
Publicado:	Thousand Oaks Sage c2001.
Edición:	3rd ed.
Subjects:	Industrial marketing.