Breaking compromises opportunities for action in consumer markets from the Boston Consulting Group

Manylion Llyfryddiaeth
Awduron Eraill:	Silverstein, Michael J., Stalk, George
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	New York Wiley c2000.
Pynciau:	Comsumers. Motivation research (Marketing).