Tales from the marketplace stories of revolution, reinvention and renewal

Manylion Llyfryddiaeth
Prif Awdur:	Piercy, Nigel
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	Oxford Butterworth/Heinemann c1999.
Pynciau:	Marketing > Management > Case studies. Strategic planning > Case studies.