Marketing engineering computer-assisted marketing analysis and planning

Marketing engineering computer-assisted marketing analysis and planning

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Lilien, Gary L.
Rannpháirtithe: Rangaswamy, Arvind
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Reading, Mass. Addison-Wesley c1998.
Ábhair:
Marketing > Data processing.
Marketing > Decision-making > Data processing.
Marketing > Decision-making > Mathematical methods.