Marketing plans how to prepare them, how to use them

Marketing plans how to prepare them, how to use them

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Xehetasun bibliografikoak
Egile nagusia: McDonald, Malcolm
Egile korporatiboa: CAM Foundation, Institute of Marketing
Formatua: Liburua
Hizkuntza:English
Argitaratua: Oxford Butterworth c1995.
Edizioa:3rd ed.
Gaiak:
Marketing > Management.
Marketing > Planning.