Marketing plans how to prepare them, how to use them

Marketing plans how to prepare them, how to use them

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Detalles Bibliográficos
Autor principal: McDonald, Malcolm
Autores Corporativos: CAM Foundation, Institute of Marketing
Formato: Libro
Lenguaje:English
Publicado: Oxford Butterworth c1995.
Edición:3rd ed.
Materias:
Marketing > Management.
Marketing > Planning.