Marketing plans how to prepare them, how to use them

Marketing plans how to prepare them, how to use them

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Detalhes bibliográficos
Autor principal: McDonald, Malcolm
Corporate Authors: CAM Foundation, Institute of Marketing
Formato: Livro
Idioma:English
Publicado em: Oxford Butterworth c1995.
Edição:3rd ed.
Assuntos:
Marketing > Management.
Marketing > Planning.