Designing interactive strategy from value chain to value constellation

Detalles Bibliográficos
Autor principal:	Normann, Richard 1943-
Otros Autores:	Ramirez, Rafael
Formato:	Libro
Lenguaje:	English
Publicado:	Chichester, England Wiley c1994.
Materias:	Strategic planning. Industrial management. Production management. Strategic planning > Case studies. Value.