Which ad pulled best? 50 case histories on how to write and design ads that work

Which ad pulled best? 50 case histories on how to write and design ads that work

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Bibliografski detalji
Daljnji autori: Burton, Philip Ward 1910-, Purvis, Scott C.
Format: Knjiga
Jezik:English
Izdano: Lincolnwood, Ill. NTC Business Books c1993.
Izdanje:7th ed.
Teme:
Advertising.
Advertising copy > Evaluation.