Cases in marketing management issues for the 1990s

Cases in marketing management issues for the 1990s

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Detalles Bibliográficos
Autor Principal: Hinkle, Charles L.
Outros autores: Johnston, Wesley J., Lanigan, Esther F.
Formato: Libro
Idioma:English
Publicado: Englewood Cliffs, N.J. Prentice-Hall c1992.
Edición:2nd ed.
Subjects:
Marketing > Management > Case studies.