Cases in marketing management issues for the 1990s

Cases in marketing management issues for the 1990s

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Bibliografski detalji
Glavni autor: Hinkle, Charles L.
Daljnji autori: Johnston, Wesley J., Lanigan, Esther F.
Format: Knjiga
Jezik:English
Izdano: Englewood Cliffs, N.J. Prentice-Hall c1992.
Izdanje:2nd ed.
Teme:
Marketing > Management > Case studies.