Market response models econometric and time series analysis

Market response models econometric and time series analysis

Bibliographic Details
Main Author: Hanssens, Dominique M.
Other Authors: Parsons, Leonard J., Schultz, Randall L.
Format: Book
Language:English
Published: Boston Kluwer Academic c1990.
Subjects:
Marketing surveys > Econometric models.
Sales forecasting > Econometric models.
Time-series analysis.