Market response models econometric and time series analysis

Bibliographische Detailangaben
1. Verfasser:	Hanssens, Dominique M.
Weitere Verfasser:	Parsons, Leonard J., Schultz, Randall L.
Format:	Buch
Sprache:	English
Veröffentlicht:	Boston Kluwer Academic c1990.
Schlagworte:	Marketing surveys > Econometric models. Sales forecasting > Econometric models. Time-series analysis.