Cita APA

Churchill, G. A., Ford, N. M., & Walker, O. C. (1990). Sales force management: Planning, implemetation and control (3rd ed.). Irwin.

Citación estilo Chicago

Churchill, Gilbert A., Neil M. Ford, and Orville C. Walker. Sales Force Management: Planning, Implemetation and Control. 3rd ed. Homewood, Ill: Irwin, 1990.

Cita MLA

Churchill, Gilbert A., et al. Sales Force Management: Planning, Implemetation and Control. 3rd ed. Irwin, 1990.