Industrial marketing management : a strategic view of business markets / Michael D. Hutt, Thomas W. Speh

Industrial marketing management : a strategic view of business markets / Michael D. Hutt, Thomas W. Speh

Bibliografski detalji
Glavni autor: Hutt, Michael D.
Format: Knjiga
Jezik:English
Izdano: Chicago Dryden Press c1985
Izdanje:2nd ed.
Teme:
I. Title.
Marketing management.