Marketing decisions for new and mature products : planning, development and control / Robert D. Hisrich and Michael P. Peters
| Main Author: | |
|---|---|
| Resource Type: | Book |
| Language: | English |
| Published: |
New York Macmillan c1991
|
| Subjects: |
UP Cesar E.A. Virata School of Business (UP Diliman)
| Accession # | Call # | Volume/Part# | Copy # | Collection | Circulation Type | Circulation Status |
|---|---|---|---|---|---|---|
| B-22811 | HF5415.153 H57 | Regular Circulation | On-Shelf |