Marketing research : meaning, measurement, and method : a TEXT with CASES / Donald S. Tull, Del I. Hawkins

Dades bibliogràfiques
Autor principal:	Tull, Donald S.
Format:	Llibre
Idioma:	English
Publicat:	New York Macmillan c1976
Matèries:	I. Hawkins, Del I., joint auth. II. Title. Marketing research.