Marketing research : meaning, measurement, and method : a TEXT with CASES / Donald S. Tull, Del I. Hawkins

Marketing research : meaning, measurement, and method : a TEXT with CASES / Donald S. Tull, Del I. Hawkins

Bibliografische gegevens
Hoofdauteur: Tull, Donald S.
Formaat: Boek
Taal:English
Gepubliceerd in: New York Macmillan c1976
Onderwerpen:
I. Hawkins, Del I., joint auth.
II. Title.
Marketing research.