Tull, D. S. (1976). Marketing research: Meaning, measurement, and method : a TEXT with CASES / Donald S. Tull, Del I. Hawkins. Macmillan.
Citazione stile Chigago Style (17a edizione)Tull, Donald S. Marketing Research: Meaning, Measurement, and Method : A TEXT with CASES / Donald S. Tull, Del I. Hawkins. New York: Macmillan, 1976.
Citatione MLA (9a ed.)Tull, Donald S. Marketing Research: Meaning, Measurement, and Method : A TEXT with CASES / Donald S. Tull, Del I. Hawkins. Macmillan, 1976.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.