Getting partnering right how market leaders are creating long-term competitive advantage

Getting partnering right how market leaders are creating long-term competitive advantage

Detaylı Bibliyografya
Yazar: Rackham, Neil
Diğer Yazarlar: Friedman, Lawrence, Ruff, Richard
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: New York McGraw-Hill c1996.
Konular:
Strategic alliances (Business).
Partnership.
Interorganizational relations.
Competition.