Getting partnering right how market leaders are creating long-term competitive advantage

Getting partnering right how market leaders are creating long-term competitive advantage

Opis bibliograficzny
1. autor: Rackham, Neil
Kolejni autorzy: Friedman, Lawrence, Ruff, Richard
Format: Książka
Język:English
Wydane: New York McGraw-Hill c1996.
Hasła przedmiotowe:
Strategic alliances (Business).
Partnership.
Interorganizational relations.
Competition.