Getting partnering right how market leaders are creating long-term competitive advantage

Getting partnering right how market leaders are creating long-term competitive advantage

Bibliografiske detaljer
Hovedforfatter: Rackham, Neil
Andre forfattere: Friedman, Lawrence, Ruff, Richard
Format: Bog
Sprog:English
Udgivet: New York McGraw-Hill c1996.
Fag:
Strategic alliances (Business).
Partnership.
Interorganizational relations.
Competition.