Evaluating marketing change; an application of systems theory

Evaluating marketing change; an application of systems theory

מידע ביבליוגרפי
מחבר ראשי: Griggs, John E.
פורמט: ספר
שפה:English
יצא לאור: East Lansing, Inst. for International Bus. and Econ. Dev. Studies Michigan State University 1970
נושאים:
I. Michigan. State University, East Lansing. Inst. for International Business and Economic Development Studies.
II. Title.
Marketing > Mathematical models.