Evaluating marketing change; an application of systems theory

Evaluating marketing change; an application of systems theory

Bibliographic Details
Main Author: Griggs, John E.
Resource Type: Book
Language:English
Published: East Lansing, Inst. for International Bus. and Econ. Dev. Studies Michigan State University 1970
Subjects:
I. Michigan. State University, East Lansing. Inst. for International Business and Economic Development Studies.
II. Title.
Marketing > Mathematical models.

UP Cesar E.A. Virata School of Business (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
B-18064 HF5415.2 G75 1970 Regular Circulation On-Shelf
B-18065 HF5415.2 G75 1970 Regular Circulation On-Shelf

School of Economics (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
SE085928 HF5415.2 G75 1970 Regular Circulation On-Shelf