Evaluating marketing change; an application of systems theory

Bibliographische Detailangaben
1. Verfasser:	Griggs, John E.
Format:	Buch
Sprache:	English
Veröffentlicht:	East Lansing, Inst. for International Bus. and Econ. Dev. Studies Michigan State University 1970
Schlagworte:	I. Michigan. State University, East Lansing. Inst. for International Business and Economic Development Studies. II. Title. Marketing > Mathematical models.