Perspectives in consumer behavior

Perspectives in consumer behavior

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书目详细资料
主要作者: Kassarjian, Harold H.
格式: 图书
语言:English
出版: [Glenview, Ill.] Scott, Foresman [c1968]
主题:
Consumers > Addresses, essays, lectures.
I. Robertson, Thomas S., joint auth.
II. Title.
Motivation research (Marketing) > Addresses, essays, lectures.