Perspectives in consumer behavior

Perspectives in consumer behavior

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Manylion Llyfryddiaeth
Prif Awdur: Kassarjian, Harold H.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: [Glenview, Ill.] Scott, Foresman [c1968]
Pynciau:
Consumers > Addresses, essays, lectures.
I. Robertson, Thomas S., joint auth.
II. Title.
Motivation research (Marketing) > Addresses, essays, lectures.