A new measure of responsibility for marketing; 1968 June conference proceedings / edited by Keith Cox and Ben M. Enis.

A new measure of responsibility for marketing; 1968 June conference proceedings / edited by Keith Cox and Ben M. Enis.

书目详细资料
企业作者: International Marketing Congress of the American Marketing Association. Philadelphia, 1968, American Marketing Association
其他作者: Cox, Keith Kohn, ed
格式: 图书
语言:English
出版: [Chicago] American Marketing Association [c1968]
主题:
Marketing > Congresses.