A new measure of responsibility for marketing; 1968 June conference proceedings / edited by Keith Cox and Ben M. Enis.

Detaylı Bibliyografya
Kurumsal yazarlar: International Marketing Congress of the American Marketing Association. Philadelphia, 1968, American Marketing Association
Diğer Yazarlar: Cox, Keith Kohn, ed
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: [Chicago] American Marketing Association [c1968]
Konular: