Readings in advertising and promotion strategy

Readings in advertising and promotion strategy

Bibliografske podrobnosti
Glavni avtor: Barban, Arnold M.
Drugi avtorji: Sandage, C. H. (Charles Harold) 1902-
Format: Knjiga
Jezik:English
Izdano: Homewood, Ill. R. D. Irwin [c1968].
Teme:
Advertising.
Sales promotion.