APA (7e ed.) Bronvermelding

Marketing Science Institute, Robinson, P. J., & Becknell, J. C. (1967). Promotional decisions using mathematical models. Allyn and Bacon.

Chicago (17e ed.) Bronvermelding

Marketing Science Institute, Patrick J. Robinson, en James C. Becknell. Promotional Decisions Using Mathematical Models. Boston: Allyn and Bacon, 1967.

MLA (9e ed.) Bronvermelding

Marketing Science Institute, et al. Promotional Decisions Using Mathematical Models. Allyn and Bacon, 1967.