Consumer decision processes; marketing and advertising implications

Bibliografische gegevens
Hoofdauteur:	Nicosia, Francesco M.
Formaat:	Boek
Taal:	English
Gepubliceerd in:	Englewood Cliffs, N. J. Prentice-Hall [c1966]
Onderwerpen:	Consumers. Consumption (Economics) I. California. University. School of Business Administration. II. California. University. SURVEY Research Center. II. Title.