Marketing research; TEXT and CASES by H. W. Boyd and Ralph Westfall

Marketing research; TEXT and CASES by H. W. Boyd and Ralph Westfall

Detalles Bibliográficos
Autor principal: Boyd, Harper W.
Formato: Libro
Lenguaje:English
Publicado: Homewood, Ill. Irwin 1964
Edición:Rev. ed.
Materias:
I. Westfall, Ralph L., joint auth.
Marketing research.