McKinsey-Lever promotion study : four keys to managing grocery advertising & display programs more effectively.

McKinsey-Lever promotion study : four keys to managing grocery advertising & display programs more effectively.

書目詳細資料
Corporate Authors: McKinsey and Company, Lever Brothers Company
格式: 圖書
語言:English
出版: [New York] Lever Brothers Co. 1965
主題:
Advertising > Groceries.
Display of merchandise.