Models, measurement, and marketing / Peter Langhoff [and others] Peter Langhoff, editor.

Bibliographic Details
Corporate Author: Market Research Council
Resource Type: Book
Language:English
Published: Englewood Cliffs, N. J. Prentice-Hall [c1965]
Subjects:
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110 1 |a Market Research Council 
245 1 0 |a Models, measurement, and marketing / Peter Langhoff [and others] Peter Langhoff, editor. 
264 1 |a Englewood Cliffs, N. J.  |b Prentice-Hall  |c [c1965] 
300 |a 216 p. illus. 
500 |a A special project of the Market Research Council." 
500 |a Bibliography: p. 212-216 
500 |a Papers presented at the monthly ... meetings of the [Market Research] Council ... 1961-62." 
650 0 |a I. Langhoff, Severin Peter, 1910- , ed. 
650 0 |a II. Title. 
650 0 |a Marketing research. 
650 0 |a Marketing--Mathematical models. 
650 0 |a xI Langhoff, Peter. 
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