Cita APA (7a ed.)

Dichter, E. (1964). Handbook of consumer motivations: The psychology of the world of objects. McGraw-Hill.

Cita Chicago Style (17a ed.)

Dichter, Ernest. Handbook of Consumer Motivations: The Psychology of the World of Objects. New York: McGraw-Hill, 1964.

Cita MLA (9a ed.)

Dichter, Ernest. Handbook of Consumer Motivations: The Psychology of the World of Objects. McGraw-Hill, 1964.