Experimental method of anlyzing demand for branded consumer goods with applications to problems in marketing strategy.
| المؤلف الرئيسي: | |
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| التنسيق: | كتاب |
| اللغة: | English |
| منشور في: |
[Pullman]
Washington State University Press
1963.
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| سلاسل: | Washington State University. Bureau of Economic Research. Economic and business studies bulletin no. 39
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| الموضوعات: |